Graphic Designer versus Canva
Why do I need a graphic designer when I can use Canva? In today’s digital world, it is important for businesses to have a strong visual identity. This is where graphic design comes in, and many businesses turn to online tools such as Canva to create their graphics. While Canva may seem like a convenient and affordable option, hiring a graphic designer can offer many benefits that go beyond what Canva can offer.
This week, the Funky Vibes Marketing team explore some of the reasons why hiring a graphic designer is better than using Canva for creative work:
- Customisation: While Canva offers a wide range of templates and designs, they are limited to what the platform offers. A graphic designer, on the other hand, can create custom designs that are tailored to your brand and specific needs. They can create unique designs that stand out from the crowd and truly reflect your brand.
- Professionalism: While Canva can be used by anyone, a graphic designer has the training and experience to create professional-grade designs. They understand the principles of design, colour theory, typography, and composition, and can create designs that are not only visually appealing but also effective in communicating your message.
- Branding: A graphic designer can help you create a consistent and cohesive brand identity across all your marketing materials. They can ensure that your designs reflect your brand values and personality, and help you stand out from your competitors.
- Flexibility: Whilst Canva makes it possible to make some modifications to templates, it can be challenging to create something entirely new. A graphic designer, on the other hand, can adapt to your needs and create designs that are flexible and adaptable to different formats and mediums.
- Time-saving: While it may seem like Canva is a time-saving option, it can actually be quite time-consuming to create the perfect design. A graphic designer can help you save time by taking care of the design work, allowing you to focus on other aspects of your business. And in the time it would take you to put something together, it may be quicker for the graphic designer to do but to a higher quality. Because it’s their full time job!
So, whilst Canva may seem like a convenient and affordable option for creating graphics, hiring a graphic designer can offer many benefits that go beyond what Canva can offer.
The Funky Vibes Marketing team has a team of graphic designers who can help bring your business to life. If you would like to talk to a member of the Funky Vibes Marketing team on how we might be able to help you with your graphic design needs, then book a consultation with us.
