Project Description

FUTURE LIVING CARE

Future Living Care is a health and social care provider based in north west, who provide domiciliary care, supported living care, respite services and neuro rehabilitation support for both vulnerable children and adults in specialised areas such as Mental Health, Brain Injury, Learning Disabilities, Physical Disability, Dementia, and complex care needs

Funky Vibes were tasked with developing a new logo, re-branding their business, providing a full marketing strategy & creating a new new website.

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I can’t thank Funky Vibes enough for the work they did rebranding the company and producing a fantastic marketing plan to give us direction.

Michael Jackson – Director

THE CHALLENGE

FLC’s pre-existing branding was dated and not reflective of the services they offered, nor the sector or the company ethos. This branding was replicated across their website and social media and was not serving the purpose for which it was intended. It definitely didn’t represent a modern health care service provider.

It was clear that a comprehensive marketing plan was needed to review the whole business, its aspirations and objectives, to any relaunch would be more suitable to their needs.

THE SOLUTION

The solution was to work collaboratively with the team to understand their company objectives both on a short term and long term basis and then understand who their ideal customers.

The company colours were brought in line with the sector and softer shapes and fonts were used to reflect the care element of their services.

The branding was extended to their business cards, email signatures and social media banners and a brand nw website was build to better serve the company’s needs.